Substack

Substack is a user-friendly publishing platform that enables writers, journalists, and content creators to distribute newsletters directly to their readers. It combines the simplicity of email with the reach of the web, allowing creators to build a subscriber base and monetise their content through paid subscriptions.

Key Features

• Easy Publishing: Compose and send newsletters with a straightforward editor, supporting text, images, and links.

• Subscription Management: Offer free or paid subscriptions, with full control over pricing and content access.

• Analytics: Track subscriber growth, open rates, and revenue through built-in analytics tools.

• Custom Domains: Use a custom domain to maintain brand consistency and professionalism.

• Community Engagement: Engage with readers through comments and email replies, fostering a loyal community.

Pricing Plans 2025

Substack operates on a revenue-sharing model:

• Free to Publish: No upfront costs for writers; you can start publishing immediately.

• Paid Subscriptions: If you choose to monetise:

  • Substack Fee: 10% of your subscription revenue.

  • Payment Processing: Handled by Stripe, which charges 2.9% plus $0.30 per transaction, along with a 0.7% fee for recurring payments.

You set your own subscription prices, typically ranging from $5 to $15 per month, or offer annual plans at discounted rates.

Use Cases

• Independent Writers: Monetise your writing without relying on traditional publishers.

• Journalists: Deliver in-depth reporting directly to your audience

• Subject Matter Experts: Share insights and analyses in your area of expertise.

• Community Builders: Foster a dedicated readership around niche topics or interests.

Who It's For

Substack is ideal for individuals seeking to build a direct relationship with their audience, whether you're a seasoned journalist, a budding writer, or an expert in a specific field. Its straightforward setup and monetisation options make it accessible for creators at all levels.