Klaviyo
Klaviyo is a powerful marketing automation platform tailored for e-commerce businesses, enabling personalized communication through email, SMS, and more.
Categories:
Type:
Freemium
Key Features
Email & SMS Marketing: Design and send targeted campaigns across multiple channels, including email and SMS, to engage customers effectively.
Automation Flows: Set up automated sequences triggered by customer behaviours, such as abandoned cart reminders or post-purchase follow-ups.
Advanced Segmentation: Segment your audience based on various criteria to deliver personalised content that resonates.
Analytics & Reporting: Gain insights into campaign performance with detailed analytics, helping you make data-driven decisions.
Integrations: Seamlessly integrate with platforms like Shopify, Magento, and WooCommerce to synchronise data and enhance marketing efforts.
Pricing Plans
As of February 18, 2025, Klaviyo's pricing is based on the number of active profiles (unique contacts) in your account. Here are some examples:
2,500 Contacts: $60/month
20,000 Contacts: $375/month
50,000 Contacts: $720/month
100,000 Contacts: $1,380/month
For Email + SMS plans, pricing starts at $85/month for 2,500 contacts, with additional costs based on SMS usage.
Please note that Klaviyo automatically adjusts your plan if your active profiles exceed your current limit.
Who Should Use Klaviyo?
E-commerce Businesses: Ideal for online retailers seeking to enhance customer engagement and drive sales through personalised marketing.
Marketers Seeking Automation: Those looking to automate their marketing efforts and deliver timely, relevant messages to their audience.
Data-Driven Teams: Businesses that rely on analytics to inform their marketing strategies and optimise performance.
Klaviyo's robust feature set and flexible pricing make it a compelling choice for businesses aiming to elevate their marketing automation and customer engagement strategies.
Our Sponsor:
More Tools:
